Chicken Market Size, Share, Trends & Competitive Analysis By Type: Broilers, Layers, Free-Range Chickens By Application: Meat Production, Egg Production, Dual-Purpose Breeds By Consumer Preference: Organic Chicken, Conventional Chicken By Processing: By Regions, and Industry Forecast, Global Report 2024-2032

  • Report ID: FDS1134
  • Forecast Period: 2023-2030
  • No. of Pages: 150+
  • Industry: Agriculture

The global Chicken Market size was valued at USD xx Billion in 2023 and is projected to expand at a compound annual growth rate (CAGR) of xx% during the forecast period, reaching a value of USD xx Billion by 2030.

Chicken Market research report by Future Data Stats, offers a comprehensive view of the Market's historical data from 2019 to 2022, capturing trends, growth patterns, and key drivers. It establishes 2023 as the base year, analyzing the Market landscape, consumer behavior, competition, and regulations. Additionally, the report presents a well-researched forecast period from 2024 to 2032, leveraging data analysis techniques to project the Market's growth trajectory, emerging opportunities, and anticipated challenges.


Chicken, a staple protein in countless cuisines worldwide, serves as a versatile and beloved ingredient cherished for its succulent taste and tender texture. Whether grilled, roasted, fried, or simmered in savory sauces, chicken offers endless culinary possibilities. With its mild flavor profile, chicken readily absorbs a myriad of seasonings and spices, making it a favorite choice for home cooks and professional chefs alike. Beyond its culinary appeal, chicken also boasts health benefits, being a rich source of lean protein essential for muscle growth and repair.

Moreover, chicken plays a significant role in global food culture, with various cultural and regional dishes showcasing its diverse usage. From the iconic American fried chicken to the aromatic Indian butter chicken and the savory Chinese Kung Pao chicken, each cuisine offers its unique spin on this beloved ingredient. Additionally, chicken broth serves as the foundation for comforting soups and stews across many cultures, providing warmth and nourishment. Whether enjoyed in a casual weeknight dinner or featured in an elaborate feast, chicken remains a timeless favorite cherished by food enthusiasts worldwide.


As consumers increasingly prioritize health and wellness, chicken, being a lean source of protein, becomes a preferred choice, driving market growth. Moreover, the versatility of chicken in various cuisines and dishes further fuels its demand, contributing to market expansion.

However, the fluctuations in feed prices and environmental concerns related to poultry farming. Fluctuations in feed prices can impact the cost of chicken production, affecting profit margins for producers. Additionally, environmental challenges, including water usage and waste management in poultry farms, present sustainability concerns that the industry must address.



Broilers, bred specifically for meat production, represent a substantial portion of the market. Their rapid growth rate and efficient conversion of feed into meat make them highly sought after by consumers and producers alike. Additionally, layers, primarily raised for egg production, contribute significantly to the chicken market. Their ability to consistently produce eggs makes them a vital component of the poultry industry, meeting the demand for fresh eggs worldwide.

Another essential factor influencing the chicken market is the rising popularity of free-range chickens. With growing concerns about animal welfare and food sustainability, consumers increasingly seek out free-range chicken products. These chickens are raised in more spacious environments with access to outdoor areas, allowing them to exhibit natural behaviors. As consumer preferences shift towards ethically sourced and healthier options, the demand for free-range chickens continues to rise. This trend presents opportunities for producers to capitalize on the premium pricing associated with free-range chicken products, catering to a niche market segment.

Moreover, factors such as technological advancements in poultry farming techniques, changes in dietary habits, and regulatory policies also impact the chicken market. Technological innovations, including automated feeding systems and climate-controlled housing, enhance efficiency and productivity in chicken production. Shifts in dietary patterns towards healthier and protein-rich foods further drive demand for chicken products.


Meat production stands out as a primary driver, with chickens raised specifically for their meat contributing significantly to the market. These chickens, known as broilers, are bred and reared to yield high-quality meat products. Their efficient growth rates and favorable feed conversion ratios make them indispensable for meeting the ever-growing global demand for poultry meat. The meat production sector continues to innovate, employing advanced breeding techniques and processing technologies to enhance efficiency and meet consumer preferences for high-quality, affordable chicken products.

In parallel, egg production constitutes another crucial aspect of the chicken market. Layers, specialized breeds raised primarily for egg production, play a central role in meeting the world's appetite for eggs. These chickens are meticulously selected and managed to maximize egg production while ensuring the quality and safety of the eggs. The egg production sector encompasses various practices, including conventional cage systems, free-range systems, and organic production methods, catering to diverse consumer preferences and regulatory requirements. As dietary habits evolve and demand for protein-rich foods grows, the egg production segment continues to expand, driven by factors such as population growth and rising per capita egg consumption.

Furthermore, dual-purpose breeds represent a distinctive segment within the chicken market, serving both meat and egg production purposes. These versatile breeds offer a balanced combination of meat and egg yields, making them suitable for small-scale and backyard poultry farming operations. While not as specialized as broilers or layers, dual-purpose breeds provide flexibility and resilience, particularly in resource-constrained environments. With an increasing focus on sustainability and self-sufficiency in food production, dual-purpose breeds hold promise for farmers seeking multifunctional poultry solutions.


Organic chicken, produced without the use of synthetic pesticides, antibiotics, or genetically modified organisms (GMOs), has gained considerable traction among health-conscious consumers. Demand for organic chicken continues to rise as consumers prioritize food safety, animal welfare, and environmental sustainability. Organic farming practices, such as free-range grazing and organic feed sourcing, contribute to the premium quality and distinct flavor profile of organic chicken products. This segment of the market appeals to consumers seeking wholesome, ethically produced poultry options, driving growth in the organic chicken sector.

Conversely, conventional chicken remains a staple in the poultry industry, catering to a broader consumer base with its affordability and widespread availability. Conventional chicken production typically involves the use of conventional feed, antibiotics, and other inputs to maximize efficiency and yield. While some consumers opt for conventional chicken due to its lower price point and familiarity, others may express concerns regarding the use of antibiotics and other additives in poultry farming. Nevertheless, the conventional chicken segment maintains a dominant position in the market, serving as a primary protein source for millions of households worldwide.

Consumer preferences play a pivotal role in shaping the chicken market landscape, driving innovation and diversification in product offerings. Producers and retailers continually adapt to changing consumer demands, offering a range of chicken products tailored to different preferences and lifestyles.


Fresh chicken, characterized by its immediate availability and minimal processing, remains a cornerstone of the poultry industry. Preferred for its natural flavor and texture, fresh chicken is often sold in supermarkets, butcher shops, and farmer's markets. Its short shelf life necessitates efficient distribution and storage practices to maintain product quality and safety. Despite its perishable nature, fresh chicken continues to be a popular choice for consumers seeking high-quality, unprocessed poultry for their meals.

In contrast, frozen chicken offers convenience and extended shelf life, making it a favored option for both consumers and retailers. Frozen chicken products undergo quick freezing processes to preserve their freshness and flavor, allowing for long-term storage without compromising quality. This processing method enables year-round availability of chicken products and facilitates international trade by extending the product's shelf life. Frozen chicken is widely utilized in various culinary applications, ranging from home cooking to industrial food manufacturing, catering to diverse consumer preferences and market demands.

Additionally, processed chicken products, such as nuggets, sausages, and deli meats, represent a thriving segment of the chicken market, driven by convenience and innovation. Processed chicken undergoes value-added processing techniques, including cooking, seasoning, and packaging, to create a diverse array of ready-to-eat or ready-to-cook products. These products appeal to consumers seeking convenient meal solutions without compromising on taste or quality. From grab-and-go snacks to gourmet entrees, processed chicken products offer versatility and flavor, contributing to the dynamic landscape of the poultry industry.


North America stands out as a significant player in the chicken market, driven by robust domestic consumption and export demand. The region's advanced poultry farming practices, stringent food safety regulations, and established distribution networks contribute to its market dominance. Moreover, the growing popularity of chicken-based fast food and convenience products further propels market growth in North America, making it a key region for poultry producers and processors.

In Europe, the chicken market is characterized by diverse consumer preferences, stringent regulatory standards, and evolving sustainability initiatives. The region's focus on animal welfare and environmental stewardship influences poultry farming practices and product labeling requirements. Additionally, changing dietary habits and increasing demand for organic and free-range chicken products contribute to market expansion in Europe. Meanwhile, in Asia Pacific, the chicken market experiences rapid growth driven by population growth, rising disposable incomes, and urbanization. Countries such as China, India, and Japan are significant consumers and producers of poultry products, with a growing appetite for chicken-based cuisines and snacks.


  • Tyson Foods, Inc.
  • JBS S.A.
  • Cargill, Incorporated
  • BRF S.A.
  • Sanderson Farms, Inc.
  • Perdue Farms Inc.
  • Pilgrim's Pride Corporation
  • Koch Foods
  • Foster Farms
  • Charoen Pokphand Foods Public Company Limited (CP Foods)
  • Marfrig Global Foods S.A.
  • The National Food Co. (Americana)
  • OSI Group LLC
  • Industrias Bachoco, S.A.B. de C.V.
  • Wayne Farms LLC
  • Bell & Evans
  • Maple Leaf Foods Inc.
  • MHP
  • Hormel Foods Corporation
  • SunFed
  • Butterball, LLC
  • OK Foods
  • Keystone Foods
  • Seaboard Corporation
  • AIA Group Limited

Table of Contents
Overview of the Chicken Industry
Factors Affecting Chicken Market Trends
Global Chicken Consumption Patterns
Key Players in the Chicken Market
Chicken Production Methods and Trends
Chicken Market Regulations and Policies
Technological Innovations in Chicken Farming
Consumer Preferences and Trends in Chicken Products
Challenges and Opportunities in the Chicken Market
Future Outlook for the Chicken Market

Chicken Market Segmentation

By Type:

  • Broilers
  • Layers
  • Free-Range Chickens

By Application:

  • Meat Production
  • Egg Production
  • Dual-Purpose Breeds

By Consumer Preference:

  • Organic Chicken
  • Conventional Chicken

By Processing:

  • Fresh Chicken
  • Frozen Chicken
  • Processed Chicken Products

By Geography:

  • North America (USA, Canada, Mexico)
  • Europe (Germany, UK, France, Russia, Italy, Rest of Europe)
  • Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Rest of Asia-Pacific)
  • South America (Brazil, Argentina, Columbia, Rest of South America)
  • Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa, Rest of MEA)

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This approach helps build a greater market-specific view of size, shape, and industry trends within each industry segment. Various industry trends and real-time developments are factored into identifying key growth factors and the future course of the market. The research proceeds are the results of high-quality data, expert views & analysis, and valuable independent opinions. The research process is designed to deliver a balanced view of the global markets and allows stakeholders to make informed decisions, to attain their highest growth objectives.

Future Data Stats offers its clients exhaustive research and analysis, based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. These analytical tools and models distill the data & statistics and enhance the accuracy of our recommendations and advice.

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With this strong methodology, Future Data Stats ensures that its research and analysis is most reliable and guarantees sound business planning.

The research methodology of the global market involves extensive primary and secondary research. Primary research includes about 24 hours of interviews and discussions with a wide range of stakeholders that include upstream and downstream participants. Primary research typically is a bulk of our research efforts, coherently supported by extensive secondary research. Over 3000 product literature, industry releases, annual reports, and other such documents of key industry participants have been reviewed to obtain a better market understanding and gain enhanced competitive intelligence. In addition, authentic industry journals, trade associations’ releases, and government websites have also been reviewed to generate high-value industry insights.

Primary Research:

Primary Research


Desk Research


Company Analysis


•       Identify key opinion leaders

•       Questionnaire design

•       In-depth Interviews

•       Coverage across the value chain


•       Company Website

•       Company Annual Reports

•       Paid Databases

•       Financial Reports


•       Market Participants

•       Key Strengths

•       Product Portfolio

•       Mapping as per Value Chain

•       Key focus segment


Primary research efforts include reaching out to participants through emails, telephonic conversations, referrals, and professional corporate relations with various companies that make way for greater flexibility in reaching out to industry participants and commentators for interviews and discussions.

The aforementioned helps to:

  • Validate and improve data quality and strengthen the research proceeds
  • Develop a market understanding and expertise
  • Supply authentic information about the market size, share, growth, and forecasts

The primary research interview and discussion panels comprise experienced industry personnel.

These participants include, but are not limited to:

  • Chief executives and VPs of leading corporations specific to an industry
  • Product and sales managers or country heads; channel partners & top-level distributors; banking, investments, and valuation experts
  • Key opinion leaders (KOLs)

Secondary Research:

A broad array of industry sources for the secondary research typically includes, but is not limited to:

  • Company SEC filings, annual reports, company websites, broker & financial reports, and investor  presentations for a competitive scenario and shape of the industry
  • Patent and regulatory databases to understand technical & legal developments
  • Scientific and technical writings for product information and related preemptions
  • Regional government and statistical databases for macro analysis
  • Authentic news articles, web-casts, and other related releases to evaluate the market
  • Internal and external proprietary databases, key market indicators, and relevant press releases for  market estimates and forecasts



•       Top executives of end-use industries

•       C-level executives of the leading Parenteral Nutrition companies

•       Sales manager and regional sales manager of the Parenteral Nutrition companies

•       Industry Consultants

•       Distributors/Suppliers


•       Annual Reports

•       Presentations

•       Company Websites

•       Press Releases

•       News Articles

•       Government Agencies’ Publications

•       Industry Publications

•       Paid Databases


Analyst Tools and Models:



·         Arriving at
Global Market Size

·         Arriving at
Market Size

·         Market Share
of Key Players

·         Key Market Players

·         Key Market Players

·         Market Share
of Key Players

·         Arriving at
Market Size

·         Arriving at
Global Market Size


Chicken Market Dynamic Factors


  • Increasing global demand for protein-rich foods drives growth in the chicken market.
  • Versatility of chicken in various cuisines and dishes fuels market expansion.
  • Health benefits of chicken as a lean source of protein contribute to rising consumer preference.


  • Fluctuations in feed prices impact production costs and profit margins for chicken producers.
  • Environmental concerns related to poultry farming, such as water usage and waste management, pose sustainability challenges.
  • Competition from alternative protein sources and meat substitutes presents market constraints.


  • Growing consumer demand for organic and free-range chicken products creates opportunities for premium market segments.
  • Technological advancements in poultry farming enhance efficiency and productivity.
  • Expansion of the chicken market in emerging economies presents new growth prospects for industry players.


  • Regulatory complexities and compliance requirements in different regions affect market operations.
  • Disease outbreaks and biosecurity risks pose threats to poultry production and supply chain resilience.
  • Shifting consumer preferences and evolving dietary trends necessitate continuous adaptation and innovation within the chicken market.

Frequently Asked Questions

The global Chicken Market size was valued at USD xx Billion in 2023 and is projected to expand at a compound annual growth rate (CAGR) of xx% during the forecast period, reaching a value of USD xx Billion by 2030.

Consumer preferences for lean protein sources, coupled with increasing health consciousness, are significant drivers propelling the growth of the Chicken Market.

Innovations such as sustainable farming practices, introduction of new chicken-based products, and advancements in packaging technology are shaping the current trends in the Chicken Market.

Emerging economies like China, Brazil, and India are anticipated to dominate the Chicken Market due to their growing populations and rising disposable incomes.

Major challenges in the Chicken Market include disease outbreaks, fluctuating feed prices, and stringent regulations. However, these challenges also present opportunities for technological advancements, market expansion, and diversification of product offerings.
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