Non-Alcoholic Beverages Market Size, Share, Trends & Competitive Analysis By Type (Carbonated Soft Drinks, Fruit Juices, Bottled Water, Tea and Coffee, Energy Drinks, Sports and Nutritional Drinks, Others) By Packaging (Bottles, Cans, Cartons, Pouches, Others) By Distribution Channel: By Flavor: By Regions, and Industry Forecast, Global Report 2023-2030

  • Report ID: FDS159
  • Forecast Period: 2023-2030
  • No. of Pages: 150+
  • Industry: Food and Beverages

The global Non-Alcoholic Beverages market size was valued at USD 980.32 billion in 2023 and is projected to expand at a compound annual growth rate (CAGR) of 9.1% during the forecast period, reaching a value of USD 1778.67 billion by 2030.

Non-Alcoholic Beverages market research report by Future Data Stats, offers a comprehensive view of the market's historical data from 2018 to 2021, capturing trends, growth patterns, and key drivers. It establishes 2022 as the base year, analyzing the market landscape, consumer behavior, competition, and regulations. Additionally, the report presents a well-researched forecast period from 2023 to 2030, leveraging data analysis techniques to project the market's growth trajectory, emerging opportunities, and anticipated challenges.


Non-Alcoholic Beverages are a diverse range of drinks that do not contain alcohol. They encompass a wide variety of options, from classic carbonated soft drinks and fruit juices to healthier alternatives like herbal teas and plain bottled water. Non-Alcoholic Beverages are consumed by people of all ages, making them a fundamental part of daily life. They offer refreshment, hydration, and a range of flavors to suit different preferences. Market trends in this industry are influenced by health and wellness preferences, as consumers increasingly seek low-calorie and functional options, driving innovation and the introduction of new flavors and packaging choices.

In today's health-conscious world, Non-Alcoholic Beverages have become an integral part of our lives, not only for their taste but also for the essential hydration and health benefits they offer. From quenching your thirst with a refreshing bottled water to enjoying a zesty carbonated soda, these beverages cater to a wide audience. As consumer demands evolve, manufacturers continue to adapt by introducing new and innovative products that align with the latest health and sustainability trends. This dynamic market sector remains responsive to changing tastes and preferences while staying true to its core purpose of providing enjoyable and nourishing drink options for everyone.


Consumer demand for healthier alternatives and the rising awareness of the harmful effects of excessive sugar intake have driven the development of low-calorie and sugar-free options. This shift toward healthier choices has encouraged manufacturers to innovate and introduce beverages with added vitamins, minerals, and functional benefits, thus expanding their consumer base. Furthermore, the growing trend of premiumization has led to the creation of high-quality, sophisticated, and innovative Non-Alcoholic Beverages, appealing to a discerning audience seeking unique and premium experiences. These factors collectively act as powerful drivers, pushing the industry forward.

However, the market is not without its challenges and restraints. One such restraint is the increasing scrutiny on environmental sustainability. With concerns over plastic waste and carbon footprints, beverage companies are under pressure to adopt eco-friendly packaging solutions. Additionally, economic factors such as fluctuating commodity prices and supply chain disruptions can impact production costs and pricing strategies. Yet, within these challenges lie opportunities. The focus on sustainability has spurred innovation in packaging materials, paving the way for environmentally friendly alternatives. Moreover, the market's response to these challenges has given rise to opportunities for companies to differentiate themselves through eco-conscious practices and to collaborate with sustainable suppliers.



A significant factor is the diverse array of beverage types available to consumers. Carbonated Soft Drinks (CSDs) have long been a favorite, known for their effervescence and wide range of flavors. Fruit Juices, on the other hand, have gained prominence due to their natural and nutritious appeal. Bottled Water continues to be a global sensation, driven by health-conscious consumers who prioritize hydration and convenience. Tea and Coffee, with their vast flavor profiles and caffeine content, remain highly popular choices. Energy Drinks provide a quick energy boost, while Sports and Nutritional Drinks cater to fitness enthusiasts looking for post-workout replenishment. The category of 'Others' adds further diversity, encompassing various innovative and niche beverages. These types collectively shape the Non-Alcoholic Beverages market, responding to ever-evolving consumer preferences.

Market growth and trends are also significantly influenced by the increasing consumer demand for healthier alternatives. As consumers become more health-conscious, there's a shift towards beverages that offer low-calorie options and functional benefits. Additionally, the premiumization trend, which emphasizes sophisticated and high-quality products, has spurred innovation and has created a niche for more refined Non-Alcoholic Beverages. Furthermore, the market's response to environmental concerns and the need for eco-friendly packaging materials is becoming increasingly vital. This emphasis on sustainability has led to opportunities for companies to introduce greener packaging solutions, aligning with the growing environmental awareness of consumers.


Packaging plays a crucial role in how these beverages are presented and consumed. Bottles, whether made of plastic or glass, have long been a staple in the industry. They offer convenience, durability, and a wide range of sizes to cater to different consumer preferences. Cans, with their portability and recyclability, have also maintained a strong presence. Cartons have gained favor for their lightweight, eco-friendly nature, and suitability for juice and milk-based products. Pouches, with their flexible and space-saving design, have carved a niche in the market, particularly for on-the-go and kid-friendly beverages. The category of 'Others' represents the ongoing innovation in packaging, which introduces novel and sustainable solutions to meet changing consumer demands.

Consumer preferences for packaging materials are increasingly intertwined with environmental concerns. The market is witnessing a growing emphasis on eco-friendly materials and sustainable practices. Companies are responding to this by introducing packaging solutions that reduce their carbon footprint and plastic usage. This eco-conscious approach not only resonates with consumers but also presents opportunities for brands to distinguish themselves in a crowded market.


Supermarkets and hypermarkets play a significant role in offering consumers a wide array of beverage choices under one roof. Their extensive reach and convenience for consumers looking to stock up on a variety of non-alcoholic options make them a key player in the market. Convenience stores, on the other hand, cater to quick and on-the-go purchases. Their strategic locations and accessibility make them essential for consumers seeking a refreshment while on the move.

The rise of e-commerce has brought Online Retail to the forefront, providing consumers the convenience of ordering their favorite non-alcoholic beverages from the comfort of their homes. This channel continues to gain prominence as technology and logistics improve, expanding the reach of beverage brands to a global scale. The Foodservice and Hospitality sector plays a vital role, especially in serving non-alcoholic beverages in restaurants, cafes, and hotels. These establishments cater to both local and international consumers, offering diverse beverage options. Vending machines offer a quick and hassle-free way for consumers to access beverages in various locations, from office buildings to public transportation hubs. The category of 'Others' represents innovative distribution channels that continuously evolve to meet the changing needs and preferences of consumers.


Fruit flavors have been a perennial favorite, known for their refreshing and natural taste. They cater to a broad consumer base seeking the sweetness and tang of fruits in their beverages. Herbal and spiced flavors bring a unique and sometimes exotic twist to the market. Infusions of herbs and spices not only add distinct tastes but often offer health and wellness benefits, aligning with the growing demand for functional beverages.

For those who prefer simplicity, plain flavors remain a classic choice. Options like plain water, unflavored tea, and coffee continue to be popular, reflecting the timeless appeal of purity and simplicity. Additionally, the category of 'Other Flavors' encompasses a world of innovation and experimentation. Beverage companies continually introduce novel and unconventional flavors, surprising and delighting consumers with new taste experiences.

Consumer preferences for flavors are a driving force behind product development and marketing strategies in the Non-Alcoholic Beverages market. Companies invest in research and development to create unique and appealing flavor profiles that resonate with diverse tastes. Furthermore, the ongoing trends in health and wellness have spurred the development of low-sugar and low-calorie options across different flavor categories.


North America, as a significant player in the market, is characterized by a growing consumer inclination toward healthier beverage choices, including low-calorie and functional options. The region also experiences continuous innovation in flavors and packaging, driven by changing consumer preferences and a focus on sustainability.

Europe, on the other hand, displays a strong market presence with a diverse range of traditional and niche beverages. Health-conscious consumers in Europe have fueled the demand for natural and organic Non-Alcoholic Beverages, influencing the market's product offerings and advertising strategies. Asia Pacific, a region known for its vast and varied consumer base, witnesses dynamic growth. With a burgeoning middle class and evolving consumer tastes, the market in this region thrives on convenience and ready-to-drink options, sparking innovation in packaging and flavors.

Latin America and the Middle East and Africa offer their unique market dynamics, characterized by regional and cultural preferences that influence the range of beverages available. Latin America is known for its love of fruit juices, while the Middle East and Africa exhibit a growing demand for bottled water and energy drinks, driven by changing lifestyles and economic growth.


This shift led to a surge in at-home consumption, boosting sales of bottled water, carbonated soft drinks, and other ready-to-drink options. Additionally, consumers' increased health consciousness drove demand for beverages with added health benefits, such as immunity-boosting ingredients and low-calorie options. While the pandemic introduced supply chain disruptions and production challenges, the market also witnessed accelerated e-commerce adoption, allowing consumers to order their favorite non-alcoholic beverages online.


Mergers & Acquisitions

  • 2022: PepsiCo acquires SodaStream for $3.2 billion.
  • 2021: Coca-Cola acquires Costa Coffee for $5.1 billion.
  • 2020: Keurig Dr Pepper acquires Bai Brands for $1.85 billion.
  • 2019: Nestlé acquires Atrium Innovations for $2.3 billion.

New Product Launches

  • Functional beverages: Beverages that offer additional health benefits, such as kombucha, probiotics, and protein shakes.
  • Plant-based beverages: Beverages made from plant-based ingredients, such as almond milk, oat milk, and coconut milk.
  • Craft beverages: Beverages made in small batches using high-quality ingredients, such as craft sodas and craft beers.


  • The Coca-Cola Company
  • PepsiCo, Inc.
  • Nestlé S.A.
  • Dr. Pepper Snapple Group
  • Keurig Dr. Pepper Inc.
  • Danone
  • Red Bull GmbH
  • Monster Beverage Corporation
  • Unilever
  • The Kraft Heinz Company
  • Suntory Holdings Limited
  • Ocean Spray Cranberries, Inc.
  • Starbucks Corporation
  • The Hershey Company
  • National Beverage Corp.
  • Britvic Plc
  • Asahi Group Holdings, Ltd.
  • The Hain Celestial Group, Inc.
  • The Coca-Cola Hellenic Bottling Company
  • Arca Continental, S.A.B. de C.V.
  • Monster Beverage Corporation
  • AG Barr plc
  • The Swire Group
  • Monster Beverage Corporation
  • National Beverage Corp.
  • others

Table of Contents
Executive Summary
Market Overview
a. Definition and Scope
b. Key Players
Market Segmentation
a. By Type
b. By Packaging
c. By Distribution Channel
d. By Flavor
e. By Region
f. By Price Point
g. By Consumer Demographics
h. By Health Benefits
i. By Brand
j. By Market Trends
Competitive Landscape
Company Profiles
a. The Coca-Cola Company
b. PepsiCo, Inc.
c. Nestlé S.A.
d. Dr. Pepper Snapple Group
e. Other Key Players
Market Research Methodology
Market Data Analysis
Market Outlook
a. Glossary of Terms
b. List of Abbreviations
c. References

Non-Alcoholic Beverages Market Segmentation

By Type:

  • Carbonated Soft Drinks (CSDs)
  • Fruit Juices
  • Bottled Water
  • Tea and Coffee
  • Energy Drinks
  • Sports and Nutritional Drinks
  • Others

By Packaging:

  • Bottles (Plastic, Glass)
  • Cans
  • Cartons
  • Pouches
  • Others

By Distribution Channel:

  • Supermarkets and Hypermarkets
  • Convenience Stores
  • Online Retail
  • Foodservice and Hospitality
  • Vending Machines
  • Others

By Flavor:

  • Fruit Flavors
  • Herbal and Spiced Flavors
  • Plain
  • Other Flavors


By Geography:

  • North America (USA, Canada, Mexico)
  • Europe (Germany, UK, France, Russia, Italy, Rest of Europe)
  • Asia-Pacific (China, Japan, South Korea, India, Southeast Asia, Rest of Asia-Pacific)
  • South America (Brazil, Argentina, Columbia, Rest of South America)
  • Middle East and Africa (Saudi Arabia, UAE, Egypt, Nigeria, South Africa, Rest of MEA)

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With a collective industry experience of about 70 years of analysts and experts, Future Data Stats encompasses the most infallible research methodology for its market intelligence and industry analysis. Not only does the company dig deep into the innermost levels of the market, but also examines the minutest details for its market estimates and forecasts.

This approach helps build a greater market-specific view of size, shape, and industry trends within each industry segment. Various industry trends and real-time developments are factored into identifying key growth factors and the future course of the market. The research proceeds are the results of high-quality data, expert views & analysis, and valuable independent opinions. The research process is designed to deliver a balanced view of the global markets and allows stakeholders to make informed decisions, to attain their highest growth objectives.

Future Data Stats offers its clients exhaustive research and analysis, based on a wide variety of factual inputs, which largely include interviews with industry participants, reliable statistics, and regional intelligence. The in-house industry experts play an instrumental role in designing analytic tools and models, tailored to the requirements of a particular industry segment. These analytical tools and models distill the data & statistics and enhance the accuracy of our recommendations and advice.

With Future Data Stats calibrated research process and 360° data-evaluation methodology, the clients receive:

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With this strong methodology, Future Data Stats ensures that its research and analysis is most reliable and guarantees sound business planning.

The research methodology of the global market involves extensive primary and secondary research. Primary research includes about 24 hours of interviews and discussions with a wide range of stakeholders that include upstream and downstream participants. Primary research typically is a bulk of our research efforts, coherently supported by extensive secondary research. Over 3000 product literature, industry releases, annual reports, and other such documents of key industry participants have been reviewed to obtain a better market understanding and gain enhanced competitive intelligence. In addition, authentic industry journals, trade associations’ releases, and government websites have also been reviewed to generate high-value industry insights.

Primary Research:

Primary Research


Desk Research


Company Analysis


•       Identify key opinion leaders

•       Questionnaire design

•       In-depth Interviews

•       Coverage across the value chain


•       Company Website

•       Company Annual Reports

•       Paid Databases

•       Financial Reports


•       Market Participants

•       Key Strengths

•       Product Portfolio

•       Mapping as per Value Chain

•       Key focus segment


Primary research efforts include reaching out to participants through emails, telephonic conversations, referrals, and professional corporate relations with various companies that make way for greater flexibility in reaching out to industry participants and commentators for interviews and discussions.

The aforementioned helps to:

  • Validate and improve data quality and strengthen the research proceeds
  • Develop a market understanding and expertise
  • Supply authentic information about the market size, share, growth, and forecasts

The primary research interview and discussion panels comprise experienced industry personnel.

These participants include, but are not limited to:

  • Chief executives and VPs of leading corporations specific to an industry
  • Product and sales managers or country heads; channel partners & top-level distributors; banking, investments, and valuation experts
  • Key opinion leaders (KOLs)

Secondary Research:

A broad array of industry sources for the secondary research typically includes, but is not limited to:

  • Company SEC filings, annual reports, company websites, broker & financial reports, and investor  presentations for a competitive scenario and shape of the industry
  • Patent and regulatory databases to understand technical & legal developments
  • Scientific and technical writings for product information and related preemptions
  • Regional government and statistical databases for macro analysis
  • Authentic news articles, web-casts, and other related releases to evaluate the market
  • Internal and external proprietary databases, key market indicators, and relevant press releases for  market estimates and forecasts



•       Top executives of end-use industries

•       C-level executives of the leading Parenteral Nutrition companies

•       Sales manager and regional sales manager of the Parenteral Nutrition companies

•       Industry Consultants

•       Distributors/Suppliers


•       Annual Reports

•       Presentations

•       Company Websites

•       Press Releases

•       News Articles

•       Government Agencies’ Publications

•       Industry Publications

•       Paid Databases


Analyst Tools and Models:



·         Arriving at
Global Market Size

·         Arriving at
Market Size

·         Market Share
of Key Players

·         Key Market Players

·         Key Market Players

·         Market Share
of Key Players

·         Arriving at
Market Size

·         Arriving at
Global Market Size


Non-Alcoholic Beverages Market Dynamic Factors


  • Growing consumer demand for healthier beverage options.
  • Rising awareness of the negative health effects of excessive sugar consumption.
  • The trend toward low-calorie and sugar-free beverage alternatives.
  • Increasing emphasis on functional benefits and added vitamins in beverages.
  • The premiumization trend, encouraging innovative and high-quality offerings.


  • Environmental concerns and the need for sustainable packaging.
  • Fluctuating commodity prices and supply chain disruptions.
  • Economic factors impacting production costs and pricing strategies.
  • Competition from alcoholic beverages.
  • Regulatory challenges related to labeling and health claims.


  • The growing market for eco-friendly and sustainable packaging materials.
  • Differentiation through environmentally conscious practices.
  • E-commerce and the expansion of online retail channels.
  • Innovation in flavors and niche beverage categories.
  • Health-conscious consumers seeking low-sugar and low-calorie options.


  • Evolving consumer tastes and preferences.
  • Meeting regulatory requirements for health claims and labeling.
  • Competition within a crowded market.
  • Economic uncertainties and supply chain management.
  • Rapid shifts in consumer behavior and market dynamics.

Frequently Asked Questions

The global Non-Alcoholic Beverages market size was valued at USD 980.32 billion in 2023 and is projected to expand at a compound annual growth rate (CAGR) of 9.1% during the forecast period, reaching a value of USD 1778.67 billion by 2030.

Several key factors are driving the growth of the Non-Alcoholic Beverages market. These include changing consumer preferences towards healthier and non-alcoholic options, increased awareness of the negative health effects of alcohol, rising disposable incomes, innovative product launches, and aggressive marketing strategies by industry players.

The Non-Alcoholic Beverages market is witnessing several current trends and advancements. Some notable trends include the introduction of functional beverages that offer health benefits, the use of natural and organic ingredients, the rising popularity of plant-based alternatives, innovative packaging solutions, and the emergence of new flavors and formulations to cater to diverse consumer demands.

While the Non-Alcoholic Beverages market is global in nature, several regions and countries are expected to dominate the industry. These include North America, Europe, and Asia Pacific, driven by their large consumer bases, increasing health consciousness, and strong beverage manufacturing infrastructure. However, market dynamics can change over time, so it is advisable to refer to the latest market analyses for specific regional insights.

The Non-Alcoholic Beverages market faces both challenges and opportunities. Major challenges include intense competition from established players and emerging brands, increasing regulations on labeling and advertising, fluctuating raw material costs, and sustainability concerns. On the other hand, opportunities arise from growing demand for healthier beverage options, untapped markets, product diversification, technological advancements, and strategic collaborations to expand distribution networks and reach a wider customer base.
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